Textual analysis of a film poster ''Valentine's day''

   

   We all know that the best symbol to describe love is a heart .For my textual analysis of a film poster I chose a film called  ''Valentine's day'' which is a romantic comedy . In general , Valentine's day is a time when people show feelings of love , affection and friendship to each other . For some people this day is more special then for others . So , looking at the poster we can assume that the film is going to be about love and this wonderful day when people can take their loved ones to a romantic dinner at a restaurant , give greeting cards , chocolates , flowers and just say how much they love each other .

      I would say that the composition of this photo is very unique , as we can see all the characters in one place . Every famous character in this film has been placed in the same sized square equally as we can notice that there are no women placed together . Men and women alternate with each other . It is very interesting as we can notice that they all might be couples , with only one exception , the lady on the bottom . She looks a bit lonely and it feels like she is looking at them from the bottom or someone might think differently and say that there are at least two men and women in the same row which may represent the gender equality and proximity between the male and femail . Another important point to consider is that all the characters are different age range , they are young and older , but one of the main things for this type of film is that they are all smiling . For me there is an immediate illustration and connotation of happiness and triumph in both life and of course , love .

      If we would talk about the colour of the poster then I would say that its evidently cruial to the theme of the film . Personally for me , the black background eludicates the negativities of love and how it can turn upside down , as we know that usually the colour which represents love is red or pink , but not black , also some people might have different connotative levels , so they might dissagre with my opinion . When we watch different cartoons we know that the men in black is always going to be signified to be an evil and the lady in pink is going to be the good one , so the same contrast of colours we see in this poster , but maybe they wanted all the characters to stand out on the poster so that's why they used such a dark colour .

      Additionally , the title of the film above signifies the innocence of love and how it can be accidental or unrequited or deeply true , but also it is very clear cut and stand out easily for the targeted demographics to read . The pink heart which in this case combines all the characters on the poster is an obvious connotation of love , passion and just completes the poster's intention of attracting audience . Over all the poster is very clear and not cramped and allows it to be easy read by the audience . Also , those people who have seen the movie ''Pretty woman'' might definitaly want to watch ''Valentine's day'' , as the director of these two films is the same .

     Another interesting fact to consider about the poster is that the names of the characters written above the heart are all in different colours . We can clearly differenciate them by gende , as all the femail's names are written in pink and all the male's names are written in blue . 
     If we would be talking about the age range audience , then I would say that this film is more for 16+ . ( I might be wrong as I haven't seen this film .)